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Building Belief: How to Get Others on Board

Funny story: My dream job was to work at Six Flags.
Yes, the amusement park. When I was younger, going to Six Flags was my thing with my dad, and one of my biggest dreams was to one day be an employee at that very same place.
Well, some dreams do come true, and this one did.
The not funny story: I hated it. It was awful. I don’t know what was worse, the uniforms or making churros. To this day I can’t quite name the most difficult part of my job, but I do know after two weeks my buy-in was completely gone.
As a kid I loved everything about Six Flags. But my work experience shifted my entire view. Now mind you, there will always be a special place in my heart for the amusement park because of the memories made with friends and family. However, even at my first job, I realized work experiences are more than what you see on the surface. Buy-in comes from shared vision, building connection, and trust.
So how do you get buy-in from the people around you?
Let’s break it down.
Step 1: People support what they help create.
There has been countless research done about workplace environments and how people best function in their roles. If you’ve ever been a part of any partnership or a team, you know that having a shared vision gives people a purpose bigger than their individual role. People want to understand the why. Why should I support this cause? Why should I work late? Why should I arrive early? If there is any confusion around this, that can create resistance. However, if there is a shared vision, that creates alignment. This looks like clear communication, asking for feedback, including other voices and allowing others to take ownership.
Step 2: Listen for alignment.
Relationships matter. Influencing isn’t about convincing, it’s about connecting. Take the time to listen to what the people around you value. What are their goals? Sometimes our dislikes are just as important as our likes. Don’t be afraid to ask questions and listen for the answers. “Which part of this vision resonates with you—and where do you see gaps?” If your plan needs to be adjusted, all this does is create co-ownership. Listen with the intent to understand, not just respond.
Step 3: Paint the bigger picture.
If you’re anything like me, it’s easier to continue along the journey when you know where you’re going. Walking around aimlessly may be okay for some, but most people follow a purpose. Help other people see how what they do, and what you do, connects to a larger vision. Something that will help with this is understanding the difference between an idea and a vision and being clear what the mission is. Be direct. “Here’s what I see for our team—not just now but long-term.” Help the people around you understand the process, and this will build trust, foster openness, and can also help build confidence.
Buy-in doesn’t need to be forced. It’s possible to walk forward together even when you don’t have all the answers. It’s about building relationships while understanding a shared purpose. Start there, and it will be a ride worth taking. As always, I’m wishing you the best.
Dr. Leah
P.S. I’d love to hear from you—what’s been your biggest challenge when trying to get people on board with ideas? Message me so we can continue the convo!